What does emphasis in design refer to?

Emphasis in design refers to the special importance or prominence given to a particular element within a composition. This principle is crucial because it guides the viewer's attention to certain areas of the design that the creator wants to stand out. For instance, a designer may use contrasting colors, larger sizes, or distinctive shapes to ensure that key components catch the eye first. This approach enhances communication by drawing the audience’s focus where it is intended, thereby effectively conveying the message or theme of the design.

In contrast, the other options relate to different design principles. The use of symmetry adds balance and harmony rather than emphasis. Consistency in textures contributes to a uniform aesthetic but does not necessarily highlight any specific feature. Similarly, overall balance refers to the distribution of visual weight, which is significant for creating an appealing design but is separate from the concept of emphasis. All these elements play important roles in design, but they do not encapsulate the idea of giving importance to a specific part of a composition like emphasis does.